This month has seen the launch of a new joint campaign by DWP and the Pensions Regulator that aims to generate awareness about automatic enrolment into workplace pensions amongst owners and workers of small businesses.
Built around the call to action ‘Don’t Ignore the Workplace Pension’, the campaign looks to depict the workplace pension as a giant, colourful character named ‘Workie’. Designed to draw attention to a subject many people would ignore, ‘Workie’ has caused a stir in the media.
To ensure that you are kept up to date we are sharing the latest guidance with our members. Please click the link below to view a briefing on the advertising campaign. For more information please visit www.workplacepensions.gov.uk